We analyze markets, formulate new strategies and help manage change. We support senior management to grow and improve their results by providing experience and methodology.
Our name is inspired by the voyage of the James Caird, which allowed the rescue of Shackleton’s expedition and is a great analogy of what a consulting project is.
James Caird Partners' mission is to help our clients think through their strategic options and make decisions based on market data.
Three values inspire us in the way we carry out our work: intellectual rigor -clear ideas and concepts-, the importance of market intelligence -providing objective data and not opinions-; and the contribution of method -proven methodologies.
Through our interventions we create favorable environments for strategic reflection, we provide market information that facilitates decision-making and we facilitate methodologies that improve change management.
Strategic reflection processes. Construction of the vision of the future. Analysis of core competencies. Analysis of the key success factors in the sector. Design of the competitive strategy. Strategic innovation and launch of new products. Design of corporate and growth strategy. Strategies for business resilience. From strategy to goals. Organization design and culture. Analysis of financial requirements, risks and dependencies. Selection of strategic initiatives.
Market size and growth, trends and scenarios. Channels and consumer behavior. Customer segments and purchase process. Box diagram and unsatisfied needs. New products test and whole product analysis. Strategic groups, key and emerging competitors. Sponsorship and new trends in communication. Generational segmentation. Test of corporate communication materials. Mystery Shopping and quality of service, analysis of accounts won and lost. Customer satisfaction and brand loyalty. Brand image and corporate reputation.
Identification of barriers to change. Internal communication programs. Executive development programs. Scenario analysis. Dialogues about strategy. New product development processes. Promotion of the entrepreneurial spirit. Executive intelligence and talent assessment. Implementation of management by objectives. Organizational change management and culture. Dialogue processes with stakeholders. Key project management.
Jaume has developed his professional career in the field of the medium-sized family business. Serving as Commercial Director for 16 years, he steered the company's positioning as a sector reference and its internationalization. Subsequently, he led the company as CEO for 17 years, focusing his management on consolidation and international growth. Jaume holds a degree in Business Sciences and an MBA from ESADE. His desire is to offer his international experience to the business environment to make internationalization more accessible, coherent, and secure.
Joan began his professional career as a financial auditor at Arthur Andersen before joining the "la Caixa" Group, where he held various executive positions, both in Spain and abroad, in Corporate M&A, Asset Management, Private Banking, and Corporate Banking. He participated in and led the international expansion of the Group. His diverse responsibilities have provided him with a strategic view of finance and have allowed him to understand the decision dynamics of senior management and boards of directors. He supports the transition to professional life for students through his involvement in various university programs. He holds a degree in Business Sciences and an MBA from ESADE.
Diego Torres holds a Doctorate in Management Sciences, a degree in Business Sciences, and an MBA from ESADE. He has completed postgraduate studies at Berkeley, Stanford, and other business schools. As a consultant, he has led strategic reflection processes in numerous organizations. He has also worked as a strategy professor in various executive training programs. Previously, he co-founded eStrategies, a consultancy specializing in internet strategies, with the UOC. He began his professional career as a consultant at Arthur Andersen & Co. and later served as Head of Strategic Planning at HP. He has published numerous articles and books, including "50 Reflections on Strategy."
Alvaro Torres has specialized in marketing consulting, project management, and market research. Previously, he has worked in roles that have combined technology, innovation, and digital marketing. His dedication to staying updated in such a dynamic field as digital marketing positions him as a professional capable of offering innovative solutions and tangible results to current challenges. He assists companies in defining social responsibility programs and corporate communication directed towards their stakeholders. Additionally, he contributes to helping entrepreneurs and executives better understand their environment and make informed decisions through the construction of market intelligence systems and competitive analysis.
Alexia Martínez Izard is passionate about the world of marketing, with a background in marketing strategies and great interest in the latest digital trends. She has studied digital marketing and advertising at the Sant Cugat Escola Superior de Negocis | Barcelona Business Institute, and at London Metropolitan University. As a consulting analyst she supports the team in understanding the market and the business sector, contributing to the definition of strategy and the implementation of key initiatives.
Karina Murillo Villada is a Food Engineer from Universidad del Valle and has experience in Research, Development and Innovation in the agri-food sector with a focus on generating strategies that use disruptive technologies to improve competitiveness. Previously she has worked as a consultant at Connect and Corporación Tecnnova UUE. As an analyst she helps teams to understand customers and competitors, facilitating strategic decision making and project implementation.
Abacus Cooperativa – Abertis – Aceites Priordei – AcelorMittal – Addeco – Agència per la Competitivitat de l’Empresa – Aguas de Valencia – Air Europa – Alimentos Freisa – Andorra – Angelica – Asobal – Associació Barcelona Aeronàutica I de l’Espai – Axa – Ayuntamiento de Barcelona – Ayuntamiento de Mataró – Banca Privada de Andorra (BPA) – Bancaixa – Banco Santander – Barcelona World Race – BBVA – Biocat Bodegas Torres – Bolsa de Barcelona – Bosch Casa Editorial – Caixabank – Camara de Comercio de Tenerife – Cámara de Gijón – Carré Furniture – Catedral de Vitoria – Centre d’Innovació i Desenvolupament Empresarial – Cepsa – Coalci – Consell d’Infermeria de Cataluya – Consorci de Promoció Comercial de Catalunya – Corporació Catalana de Ràdio i Televisió – Cosme Toda – Cruyff Academy – DKV – Drim – eDreams – Elisava – Enciclopedia Catalana – ESADE – Europcar – Evowall – Federació Catalana de Discapacitat Intel·lectual (Dincat) – Federació de Cooperatives de Treball de Catalunya – Ferran Adriá – Ford – Freixenet – Fundació TecnoCampus Mataró-Maresme – Fundación Equipara – Generalitat de Catalunya Departament d’Agricultura – Generalitat de Catalunya Departament d’Economia – Generalitat de Catalunya Departament de Treball – Generalitat de Catalunya Secretaria General de l’Esport – Gestion del Conocimiento – Grupo Roig – Hacienda Alzacola – HSM Group – Iberdrola – Impem – Inditex – Indra – Institut Ramon Llull – Instituto Cervantes – J Global – JCM Tech – KPMG – Lagardere – Lasus – Lottusse – Madrid 2016 – Mandarina Duck – Marset Iluminación – Motorpress Ibérica – Motul – Mufmi – Mutua Intercomarcal – Naturgy – Nice Things – Nissan – Octagon – Opticas Visualis – Oxford Oil Additives – Panama Jack – Parex – Perfumerías Julia – Pernod Ricard – Peugeot – Pielsa – Port de Tarragona – Premier Foods – PriceWaterhouseCoopers – Regaber – Renault – Repsol – Resmundi – Restaurantes La Paredeta – Restaurants Telefèric – Ros Casares – Sa Nostra – Sara Lee – Satoshi – Seat – Sertego – Skoda – Sociedad General de Autores – Sol Melia – Surkana – Survival Xtreme – Tabakalera – Tavex – Texa Morteros – Timberland – Torre Oria – Tous – Toyota – UBS – Universidad CEU Cardenal Herrera – Universitat Oberta de Cataluña – Universitat Raimon Llull – Urbaser – Valencia Club de Fútbol – Valero Rivera – Valtermy – Ventos – Via Moda – Volkswagen – Wildbach Cosmetics – Williams – World Tourism Organization – Xavier del Cerro – 4Mediks
For questions or inquiries contact Alvaro Torres at atorres@caird.partners
Passeig de la Torre Blanca 16, 08172 Sant Cugat del Vallès
